Identity
Origin helped Mather LifeWays create a new identity and positioning that reflected the new direction the organization was taking. “Ways to Age Well” is now part of Mather LifeWays DNA…
Café Identity & Brochure
Mather LifeWays asked Origin to help re-brand their neighborhood cafés which were designed to be community resources for local seniors. The "Mathers – More Than a Café" captured the fact that something more interesting than coffee was being served...
Institute on Aging Brochure
How do you know if you’re aging well – or if you’re not? What are the "ways to age well?" How do family members learn to care for a loved one with memory loss? What will motivate the next generation to care for the older adult population? These are the questions being asked – and researched – at the Mather LifeWays Institute on Aging.
Corporate Brochure
After developing Mather LifeWay’s identity, Origin was asked to extend the new look-and-feel to a corporate brand brochure that expressed the changing energy and attitude within the organization.
Pavilion Brochure
Mather LifeWays Institute on Aging is a nationally renowned research and education provider dedicated to the study of aging adults. Their efforts toward the understanding of Alzheimer’s disease and related dementias are reflected in the quality of care, training and best practices available at Mather Pavilion.
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This group of Adjustable Frequency Drives and Inverters control the speed of AC induction motors in factory automation processes and industrial OEM machines.
North Shore Ad Campaign
People who lived their lives on Chicago’s North Shore identity with it so strongly that they prefer to live there after retirement instead of migrating south. This campaign captures that affinity with the neighborhood and Mather LifeWays enduring connection with all things North Shore.
Café Identity & Brochure
Mather LifeWays asked Origin to help re-brand their neighborhood cafés which were designed to be community resources for local seniors. The "Mathers – More Than a Café" captured the fact that something more interesting than coffee was being served...
Web Site
www.matherlifeways.com
The new identity required a new web site design that extended the “Ways to Age Well” positioning. Origin’s designers created a lively and colorful site designed to inspire positive feelings about the organization and its programs.
